The Secret Life of Pets 2

Have you ever heard about Estopinha? Well, this pet is a reality on social media, known as the most followed pinscher in the world. But besides his cuteness, Estopinha has a difficult temper. Especially when choosing a movie to watch.

Client

Telecine

Agency

Telecine

Role

Concepting

Client

Agency

Role

Telecine

Telecine

Concepting/Copywriting

Original Film

Case Study

ECD

Maria Emilia Silveira

Copywriters

Daniel Magliano

Art Director

Weber Nascimento

ECD

Copywriters

Art Director

Maria Emilia Silveira

Daniel Magliano

Weber Nascimento

CAMPAIGN'S OVERALL RESULTS

TOTAL IMPRESSIONS:

+15M

TOTAL VIEWS:

+10M

TOTAL INTERACTIONS:

+700K

The Secret Life of Pets 2