Taco Rock Walls

Taco Rock Walls was a graffiti’s battle, held on Rock In Rio and presented by Taco Jeans. We integrated the battle with Twitter, Instagram and Facebook to empower people voting on the best artist of the day.

Client

Alerj

Agency

Staff Brasil

Role

Concepting, Copywriting

Client

Agency

Role

Alerj

Staff Brasil

Concepting, Copywriting

Case Study

Highlights

ECD

Ricardo Real

Copywriters

Daniel Magliano

Art Director

Fabio Mota

ECD

Copywriters

Art Director

Ricardo Real

Daniel Magliano

Fabio Mota

Vinicius Theodoro

CAMPAIGN'S OVERALL RESULTS

FACEBOOK

57K+ NEW FANS

1.7K+ PER DAY

TWITTER

1.9M impressions

37.7K+ engagement

INSTAGRAM

20% of growth on period

Taco Rock Walls